In 2017, our focus was outward. A lot has been written and talked about India, but yet a lot hasn't even hit the surface. So we asked 70 artists around the world to come up with their own version of what India means to them. To convey in their own style a living picture of the different facets of this beautiful country, through travel and tourism posters that move.

12 - 15 AUG 2017 : KONA, NEW DELHI
6 - 24 SEP 2017 : LONDON DESIGN FESTIVAL
12 OCTOBER 2017 : NEW YORK

A little birdie tells us there may also be the charming possibility of printing a coffee-table big book with all 70 artworks. More details soon.

INDIA IN TOURISM HAS UNAPOLOGETICALLY BEEN RESTRICTED TO THE SAME MONOTONOUS AND CLICHÉD IMAGERY. THAT’S SOMETHING WE’RE NOT OKAY WITH.

 
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